A Dash of Delight That Can Change Everything 💅
Skip to the bottom of this post to get some important updates about my offerings.
But first - a dramatic story from my life 💅
Have I ever told you the story of my first manicure with High Five Nails? The manicure that changed everything about my business?
Here is some things of note about this magical manicure:
They didn't offer gels, acrylics, or anything beside super basic nail polish
They had a limited number of colors to choose from - maybe 20
They offered no designs, stickers, stamps, or additional decorations
The paint job was what you would expect - clean job, took about 30 minutes
And YET - I see this salon and the experience they gave me as unlike any I had ever had.
I felt CUTE AF after leaving.
I told EVERYONE about my manicure for days, weeks, hell - its been years and I'm telling you about it right now!
What made this manicure so special? Their client experience totally blew me away.
Their website, social media, in-store branding was cohesive and ON POINT
Booking online was super easy, and they took my CC ahead of time so there was no awkward fumbling for my card in the middle of the manicure
I received automated emails before and after with heartfelt messages, nail tips, what to expect during my visit, and even an email from the founder herself asking if I had any questions
Their staff chatted with me during my manicure and made sure I had everything I needed during
They offered to touch up my manicure at any time up to 7 days after my visit
They gave me a little bag of goodies that were SO CUTE, actually useful, and said their name all over it
🧠 They thought of EVERYTHING ahead of time
🥺 They made me feel SPECIAL and CUTE!
🦄 They added in a few extra things to give an extra dash of DELIGHT
So tell me this -
Is your business an average nail salon, doing a great job - just like every other salon in the neighborhood? Or are you like HIGH FIVE NAILS - making your customers feel like...
✅ you understand their needs?
✅ you've thought of everything?
✅ your service is a special, just like them?