This is why my offer is easier to sell this year
When I was younger, I reeeeaaallly wanted to be the cool, mysterious girl ala Emily the Strange.
My young goth/emo heart imagined myself with long black hair, petite in the corner, just slowly attracting the attention of everyone in the room with my MYSTIQUE. Other girls would whisper about me, and boys would pine for me.
This plan obviously never materialized.
I'm not tiny (5'10" and a quarter from a young age), I'm loud (Italian), and really just a big fucking spaz. I just am this way, and I stand out.
As an adult, I realize I would hate to be the mysterious girl in the corner. I'm aggressively friendly, and I like engaging with people!
I like asking people questions about themselves, and I like sharing things about myself.
And this works to my favor because people get to know me quickly and trust me easily.
And building community (POPULAR!!!) is way more fun than sitting in the corner hoping someone is wondering what's up with me.
Knowing this - WHY did I play coy with my offer for so many years?!
For a long time, I’d tell people, “I build custom systems for...whatever you need!”
I wasn't attracting business owners with a specific issue because I was just yelling into the void: "y'all need systems of some sort maybe?!?!?!"
I WAS BEING MYSTERIOUS! (Because I didn't have it quite nailed down myself)
And if I wasn't super clear on what I was delivering, how could someone feel confident investing?
ANSWER: I FINALLY got clear on the structure of my offer.
My offer is much easier to sell this year compared to years before, because I can explain my process easily.
Now clients understand what they’re buying, and I know exactly how I deliver it.
If you’ve ever struggled to explain what you do or felt like your business was “too custom” to package, process mapping is your first step.
Process Mapping
gives you clarity
helps you see what’s repeatable
and sets you up to sell with confidence.
👉 Ready to make your offer easier to sell and deliver? Book your process mapping session here.
