What would you say you do here?
While applying for health insurance last week, this question caught me completely off guard:
"Name 2 daily tasks you do for work."
I wasn't expecting this question sandwiched between "have you ever had gout?" and "do you have high blood pressure?"
I laughed. How do I summarize my daily life in a few tasks for an insurance underwriter? (and also... why?)
And it almost felt like that iconic scene with the Bobs in Office Space: "What would you say you DO here?"
I said, "Answer emails and build automations."
If this were a coffee chat and not a sterile phone call with a woman who clearly wanted to be off the phone as much as me, I would have answered more confidently and more thoroughly.
But it wasn't always that way. There was a time when I wasn't sure how to describe what I do when I work with clients.
And therefore, it was really hard to sell. It was even harder to perfect the process and improve it for myself and my clients.
Before you can optimize your offer
Before you can make it easier to sell,
Easier to deliver,
Easier to scale...
You need to know what the offer actually is.
That starts with process mapping.
When you Process Map with me, you stop “winging it” and build a repeatable service that sells and scales.
I will pull your process out of your head and lay it out visually.
You’ll walk away with a clear map of your offer, plus recommendations for what to automate, simplify, or strengthen - so the next time you deliver, it feels easier and more intentional.
